Digital signs are a sub-section of digital signage. Digital signs use technology like LCD, LED, projector, and E-ink to project video, audio, pictures, restaurant menus, real-time weather information, or other content. The content is displayed on the screens by use of digital screens, either static (on an LCD panel) or moving (on an LED panel). Digital signs can also display software like point of purchase software or interactive content.
Digital signs can either be part of a wider network or alone. Most of the time the digital signs used as part of a larger network exhibit the content of several different displays together. Some companies use digital signs on a single location such as a counter, a ticketing system, a guest entrance, etc. This enables a single monitor to display the different displays, which in turn makes it easier for the customer to select from several options.
Most digital signs have the ability to change the digital content as the user desires. This ability to alter digital content has made digital signage popular with businesses because it allows them the ability to present their products or services in many more ways than their competitors. Many companies use digital signs in combination with full-service Interactive digital signs. These types of displays allow the customer to interact with the company’s products and/or services by making use of touch screens or a voice recognition interface.
Interactive digital signage is made possible by the use of media players like iPods and portable media players. These media players have the capability to interpret the digital signage signals and use them to present content on the screens. Most digital signs are still being developed with media players in mind. It is anticipated that in the very near future digital signage will replace most static signs in most places.
Another use for digital signage is to replace traffic lights in busy intersections. In many cases the existing digital signage displays are too large to be effective at controlling traffic. To solve this problem, many communities have installed digital signs at traffic intersections, which allow drivers to choose which lane they would like to drive in. In most cases the digital signage that is used in traffic signals contains an interactive media player, which allows the driver to listen to a live audio stream.
If you are interested in utilizing digital displays for your business or organization, then you need to learn how to create powerful digital signs. There are a number of resources available on the internet to help you learn how to create digital signage. In addition to learning how to create powerful digital signs, you will need to learn how to effectively use them. Some of the things you should keep in mind when using electronic signage are to provide appropriate text and/or a suitable logo(s) and/or picture(s). You should also provide a useful, easy to understand, and functional template message(s). Finally, you should make sure your digital displays are set up in areas that receive a lot of foot traffic – because if they are not well positioned, you will find that people do not spend a great deal of time viewing your digital displays. To learn more about digital signs visit www.bostoncustomsigns.com.
